British super model Jourdan Dunn

Global fashion brand, Missguided announces LONDUNN + MISSGUIDED, a collaboration with British super model Jourdan Dunn. Introducing her LONDUNN brand to women through the forward thinking Missguided audience, the collection will be available in-store and online from 11 March. The 96-piece collection designed by Jourdan, stays true to her London street style taking inspiration from the athleisure movement and is priced from £10 to £70.

Jourdan, commented: "I always knew my first collaboration with Missguided was going to be streetwear and a reflection of my own style - which is street chic. I wanted to this to be an athlesiure line that is practical but at the same time make women and girls feel confident in an effortlessly cool way."