My Market Insight, the company for data, commentary and analysis across various media platforms, has revealed its weekly beauty insight today with a focus on UK social influencers in June 2017. In this month social media PR for the beauty category was largely driven through Twitter; delivering 62% of all social beauty mentions. YouTube followed with 20%, while Instagram accountedRead more
My Market Insight, the company for data, commentary and analysis across various media platforms, has revealed its weekly beauty insight today with a focus on cosmetics in May 2017.
This week’s report focuses on the PR performance of cosmetics brands across print, online and social channels in May 2017. It has looked at the year on year trends, displaying whichRead more
My Market Insight, the company for data, commentary and analysis across various media platforms, has revealed its weekly beauty insight today with a focus on Skincare. Consumer magazines and online publications produced 43% of all Skincare PR mentions in December 2016. Compared to December 2015, consumer magazines experienced a 14% decrease in mentions (1,013 to 870), whilst online publications increasedRead more